POSITION: Research & Customer Experience Manager
The Metrics Marketing Research & Customer Experience Manager will work on projects for a variety of clients providing user research, market research and information architecture expertise. This position will be charged with assisting with growing the Research & Customer Experience practice and service offerings. The candidate must be detail oriented, focused on delivering high quality deliverables, have a passion for the field of usability and research, and possess customer empathy with a drive to create outstanding customer experiences.
Position Objectives
- Leverage professional experience and skills in an effort to increase efficiencies of Metrics Marketing’s customer experience processes and methods “tool box.”
- Utility player mindset: maintain flexibility to be used in a variety of other roles (including some potential administrative duties) to support the team with a “whatever it takes” to get it done attitude.
- Support the sales process by providing work estimates and assisting with creating sales materials and conducting client-facing presentations where appropriate.
- Acting as the project manager for customer experience projects as assigned; manage Metrics Marketing resources (where appropriate) to meet client needs.
- Work closely and foster relationships with internal account managers, creative, development and analytics when creating outstanding customer experiences.
- Demonstrate professionalism in both demeanor and appearance and foster client relationships in this client-facing role.
- Work effectively with account managers to meet expectations on time and on budget.
- Produce deliverables with exceptional accuracy and quality.
Primary Responsibilities
- Help Metrics Marketing meet or exceed client expectations through effective delivery of customer experience projects.
- Manage and conduct customer experience projects utilizing the following methodologies (or other appropriate methodologies) within the research and customer experience discipline:
- Formal (lab based), remote, iterative, comparative and competitor usability testing
- Lab based, remote and completely mobile eye tracking studies
- User Personas
- One-on-One Interviews (IDIs), Focus Groups & Surveys
- Heuristic Evaluations & Competitor Assessments
- Information Architecture, Card Sorting & Task Analysis
- Contextual Inquiries & Ethnographic Research
- Online Research
- Split Testing & Multivariate Testing
- Manage customer experience projects as assigned.
- Understand our client’s business needs and effectively identify and review appropriate methodologies in order to develop comprehensive and effective customer experience strategies.
- Help educate client and internal staff on usability, usability best practices, and be an advocate of the Research & Customer Experience Group.
- Serve as an expert within the research and customer experience discipline. Be able to clearly articulate Metrics Marketing’s key differentiators as it relates to user-centered design and customer experience and explain our approach.
- Support the sales process by providing work estimates, suggesting appropriate methodologies, assisting with creating sales materials, conducting client-facing presentations, and generating ideas and conducting research to support the sales process as assigned. Assist with billing and other client administrative tasks as assigned.
- Help build enhanced or more formalized Metrics Marketing customer experience processes and structure.
- Become knowledgeable with the breadth and depth of Metrics Marketing solutions.
- Stay abreast of the latest technologies and market trends.
- Help build Metrics’ research and customer experience processes, structure and service offerings.
Secondary Responsibilities
- Generate new business leads through the identification and cultivation of new client prospects.
- Provide occasional administrative support -- if/when needed, such as
- Billing coordination
- Client meeting coordination
Additional Responsibilities
- Fit the Metrics Marketing culture: honesty; hard work; team-focused
- Gain “working knowledge” of technologies required to keep Metrics Marketing “leading-edge”
- Travel as necessary.
Reporting Relationship
This position reports directly to the Vice President, Research & Customer Experience.
Interested applicants should send their resume and cover letter to careers@metricsmarketing.com
|