Web Development | Interactive Services | Metrics Marketing
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We figure out what users are looking for before we develop
your site.
HOW WE CAN HELP
Interactive
Web Development
What are your users looking for?
At Metrics Marketing, we figure that out before we develop
your site.

At Metrics Marketing, every single step in our Website development process is based on the most important factor-the user. Our user-centered design (UCD) is a structured product development methodology that involves users throughout all stages of your Website development. From research on the front-end to support and measurement throughout, we ensure that the site we create for you meets users' needs and considers their limitations and preferences.
Steps involved in the development of your site, include:

  • Planning your site
  • Collecting data from users
  • Developing prototypes
  • Writing content
  • Conducting usability testing with users
The Rich Internet Applications we use for Web site development include:

  • Flash for rich interactive multimedia graphics
  • JavaScript adds interactivity to HTML pages. JavaScript is used in millions of Web pages to add functionality, validate forms, detect browsers and much more
  • CSS defines how HTML elements are to be displayed. Styles are saved in external .css files. External style sheets control the appearance and layout of all the pages in your Web site, and enable site-wide control with the editing of one central file
  • AJAX is a new technique for creating better, faster, and more interactive Web applications. The AJAX technique makes Internet applications smaller, faster and more user-friendly. AJAX is based on the following web standards: JavaScript, XML, HTML and CSS
  • Conducting usability testing with users
Our Web site development offerings include:

  • Strategy, execution and management of enterprise Web sites
  • Building intranet sites (internal) and extranet sites (private network sites for customers only, franchises, etc.)
  • Custom development (primarily Microsoft development platform) and packaged solutions.
  • Dot Net Nuke (DNN) content management infrastructure

To learn how our Web site development expertise gets users to your site and converts them, please contact Dan Rose, partner, Metrics Marketing at 440-471-6015 or 877-332-9222, X115.
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